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salma akter
Jun 11, 2022
In Welcome to the Forum
Private domain operation is the current trend, and executive list more and more merchants have begun to join this position. In this market exploration stage, let's exchange and discuss the operation model of private domain and how it is different from executive list traditional e-commerce. 1. Traditional e-commerce model Let's first look at the AIPL model of the Tao Department, which Ali defines as "a model that can quantify the operation of the brand's crowd assets in the Ali Department". What each AIPL stands for First of all, we have to executive list analyze how the complete link of a consumer goes from cognition to loyalty under this model. Among them, how does Ali make segmentation at each stage; what does the brand need to do to connect it to this stage. Let's first look at the definitions of these four groups. A (Awareness) brand awareness crowd: brand awareness crowd. Include people reached by brand ads and searched by category terms. When consumers executive list invest in brands through brands, Whether on-site or off-site, or through executive list natural searches, direct trains, drill exhibitions, live broadcasts, etc., after seeing the brand, they will become aware of the brand, that is, the first exposure. Ali has included brand awareness groups for executive list these groups. I (Interest) brand interest groups: including people who click on advertisements, browse brand/store homepages, participate in brand interaction, browse product detail pages, search for brand words, receive trials, subscribe/follow/join clubs, and add to favorites.
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salma akter

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